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5 Tips to Make Your Restaurant Ready for Summer

Summer is here and people are going out more and staying out longer. If you want your restaurant to benefit from the good weather you need to get ready. VF6BC6GMA8CU

Although it sounds trivial, there is quite a lot of work involved in getting a dining establishment ready for a new season.  Every season has its own unique characteristics which trigger different behaviors from your potential customers.

For example, in the winter there will be a rise in demand for warm dishes such as soups, casseroles and baked desserts.  In the summer, on the other hand, you will see a rising demand for salads and ice-cream, while you can forget about serving soup to anyone, especially during lunch.

So what do you need to do to get your place ready for the summer?

1.       Spring cleaning

We know that a restaurant has high hygiene standards but even so one of the first things that any food related business must do when winter ends is spring cleaning and pest control. There are no two ways about it. Food will attract visitors of all kinds. The ones we want and the ones we really don’t and a restaurant needs to be ready to handle both.

2.       Change the menu

Like we already mentioned above, different seasons call for different dishes. Change the menu to reflect the changing seasons. Include seasonal fresh herbs, vegetables and fruits in your menu. Talk to farmers in your area and see what produce will be available and make sure you always have an adequate supply of fresh items in your dishes.

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Host an Anti-Valentine’s Day Event at Your Bar

valentine

Some people are not big fans of Valentine’s Day, and who can blame them. If you don’t have someone special in your life, the day can seem like torture. You see everyone at work getting flowers or talking about their special plans for the evening. Everyone seems to be holding hands and happy, smiling because they are blissfully in love. However, there is a large segment of the population that just doesn’t “get” Valentine’s Day. They generally stay inside on February 14th, and the last place they want to go is to a restaurant or a bar that is full of couples in love.

Sounds depressing, but this can be a very good opportunity for you as a bar owner. Instead of having a Valentine’s Day celebration at your place, consider having an anti-Valentine’s Day party that pokes fun at the holiday.

You can have a lot of fun with this idea. Consider holding a competition where people are allowed to get up and tell their worst ex story. Give the winners a free glass of beer to drown their sorrows and a free t-shirt with your bar logo on it to wipe up their tears! It is a fun time, and the t-shirts can act as free promotion whenever someone wears it. In addition to having your logo on the shirt, consider adding something like “I Survived another Valentine’s Day”. (more…)

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Basic Expectations when Dining Out

restaurant furniture

If you are planning to start any kind of business, you have to make sure you will consider the expectations of your customers. Always remember that customers are always right. Once you consider the expectations of your customers, especially in terms of dining out, you can easily attract more business.

Comfortable Seating and Fine Furniture

Let us first start with the basic expectations of customers when dining out. There are some surveys made which state that customers are expecting to be seated in comfort in a restaurant. Comfort is a factor for any dining venue with the exception of fast food restaurants where this is a less important aspect.

Comfort is not only about the chair you seat in; most customers are also looking at the rest of the restaurant furniture. Make sure that there are matching chairs and tables, wall paintings and other kinds of furniture that will spice up your restaurants and enhance the décor.

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How to Make Your Restaurant Stand Out

restaurant dancingHaving your own restaurant can be a very lucrative but tough business. The following tips will give you some ideas on how to get that extra edge over your competition:

Offer Live Music

Why not hire a band and let your customers enjoy some live music? If you have live music, more customers will be enticed to visit your restaurant. Eating in a rather plain restaurant without any entertainment at all can make your dining experience dull and boring. Regardless of the genre of music played by the band you will hire, live music will surely be one of your aces over your competitors. Don’t forget to let your diners know that the band accepts special requests. This is a great bonus for people celebrating anniversaries and birthdays.

Leave Some Empty Space for Dancing

Have you ever imagined operating a restaurant where you can leave an empty place for dancing? Combine this with a live band or a juke box and you will ensure your customers have a night to remember. (more…)

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Importance of Online Presence for Restaurants

internet

Gone are the days when restaurants will need to rely solely on the standard offline advertising for their business and offers. The internet has a new, faster and more efficient way to reach younger, more modern customers. Through the help of the internet, there are many businesses that have become successful. And when you are planning to start your restaurant business, you can also use the internet in order to introduce yourself and your venue to your customers in a more efficient way.

Because of the evolution of the internet, this will not just allow restaurant owners to establish business visibility and online presence but it will also allow you to effectively conduct business related processes like managing orders and delivery of said orders.

Benefits of Online Presence

Do you want to establish an effective and broad clientele base? Sure you do. And the best thing that you can do in order to achieve this quickly is to establish your business’ online presence. If you will simply rely on the traditional means of promotion, you might have to wait for some time before you will see the fruits of your investment.

The read rate of internet promotion is twice higher as compared to the use of ordinary marketing tools. So in establishing your online presence, you can easily deliver the information of your business since most of the customers now are already using the internet in order to search for the service provider they are looking for and restaurants are among the most searched for. (more…)

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Winter is Here. Time to Change the Menu

warm food

As a restaurant owner, you have to make sure you know some aspects of seasonal foods you are expected to serve in your establishment. In other words, there are some foods that you need to prepare when winter comes. This is the season when some particular foods like soup and warm casseroles are in demand. Below you can find some ideas for winter foods that will keep your clients warm and happy.

At the top of the list is the To Die for Crock Pot Roast.

During the winter season, your taste buds are looking for dishes with amazing flavor. In the case of this dish, your mouth will experience a combination of flavors.

If you want to really warm your customers during the winter season, Panera’s Cream Cheese Potato Soup is the best for you. Based from the customers of some restaurants offering this dish or a version of it, this is one of the most in demand dishes during the winter season. The taste is like a bomb and the spices are exploding inside your mouth. Definitely, this is a must try dish for winter season. (more…)

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